Lenticular Do’s and Don’ts People often ask us what makes for a great lenticular. Is it the lens, the press, the interlacing software? All of those things are important, but nothing is more important than creating a design that works. So since you’re here reading this, you likely are considering producing a lenticular print, and… Read More
There’s no denying that lenticular printing costs more than traditional paper printing. So why spend the additional dollars, no matter how cool the final piece may look? For most of our clients, lenticular is a business investment. They are producing an advertisement or a promotion that is intended to motivate their target audience to act…. Read More
World3D is happy to announce that in addition to our traditional lenticular product, we are now offering large format Lensless Flip Signs. Similar to lenticular printing, these engaging displays allow the viewer to see alternate images “flip” when viewing a single display from different angles. The result is a captivating display that will draw viewers… Read More
The basic idea behind lenticular has been around a long time. How long? Well Shakespeare apparently alluded to “turning pictures” in his writing so we’re talking a technology that is more than 400 years old. However, what old William was talking about was a rudimentary form of changing image and not lenticular as we… Read More
Well, this might not be the kind of questions you would expect a lenticular printer to address. But frankly, we’re here to be informative because we think the information will best help readers decide if we can be of service. So is lenticular printing expensive? The short answer is, it depends. Not very satisfying? Yeah,… Read More
Every now and then the team here at World3D Lenticular Printing gets to work on a project that we’re super excited to share with our visitors. And this is definitely one of those times! Standing Out With Lenticular Printing We were approached by Hasbro to help them enhance a display featuring their new Transformers toy… Read More
How big can a lenticular be? Really BIG! Most lenticular projects call for prints that you can hold in your hand. Lenticular postcards are probably the most common application but covers, handouts, buttons, keychains and point of purchase displays are also super popular uses. But nothing has quite the impact of a large format lenticular… Read More
In the 25 years we’ve been producing lenticular we’ve noticed some trends in the use of this medium. One of those trends is that certain industries seem to have really discovered the power of the medium more than others. The clearest example of that may be the medical marketing industry. Whether it’s medical device companies,… Read More
Imagine if an alien came to earth and took a look at a comic book. His/her/it’s first question may be “so this technology of printing on paper exists to entertain children?” Well of course printing can be used for fun but it can also be used to communicate serious messages including powerful marketing messages. This… Read More
Okay, so I’m in the business of marketing this specialized printing. But it never fails to amaze me that lenticular printing is not in every marketer’s bag of tricks. It’s printing that animates! For decades it was exclusively used for cute tchotchke or baseball cards, maybe a political pin or winking eye. But people are just beginning to… Read More
